Vice President & Market Manager

Company: South Dakota Broadcasters Association
Location: Wausau
Posted on: April 1, 2025

Job Description:

Are you a competitive leader with a passion for winning, influencing market strategy, and propelling company success? Do you thrive in dynamic, fast-paced environments and excel at leading teams where motivation and the ability to work under pressure is key?Midwest Communications, a family-owned multimedia company with 81 radio stations and 75 brands, is looking for an exceptional Vice President & Market Manager to spearhead our efforts in the Central Wisconsin market, home of WDEZ, WSAU, WIFC, WOZZ, WRIG and our Digital Assets. The ideal leader will focus on expanding our market presence, increasing sales through full-funnel marketing strategies, optimizing performance, and delivering results across all operational areas including sales, programming, engineering, administrative and support staff.Reports to: President & C-SuiteJob Summary: In addition to leading strategic initiatives for ongoing growth in the Central Wisconsin market, the Vice President & Market Manager is responsible for overseeing, guiding, and directing key functions, such as sales, programming, promotions, and support staff. The VP/MM will be in charge of creating a market culture, bringing staff together to strive for a progressive vision for success, leading teams, and making sure that they are in line with the organization's overarching objectives. In order to impact choices, resolve intricate business issues, and optimize performance in Central Wisconsin, the VP will work closely with other Market Managers, Division Leaders, and company Executives.Key Responsibilities:

• Lead and oversee major functional areas (e.g., Sales, Marketing, Operations, Programming, etc.) to ensure alignment with company objectives.
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Keywords: South Dakota Broadcasters Association, Appleton , Vice President & Market Manager, Executive , Wausau, Wisconsin